Engaging readers is getting more and more difficult, especially online. People want the information they’re looking for, they want it now, and they want it… Read More »4 Reasons to Use Lists in Legal Blog Posts
Every time you write and publish a legal blog post, your writing style, word choice, and topical content don’t just tell a story about the… Read More »The Devastating Repercussions of Misbranding Your Firm
Whether you love them or hate them, lawyer referral services are showing a newfound interest in online marketing. Earlier this year, they broke Google’s algorithm… Read More »Competitive Keyword Advertising Reaches the Legal Field
The decision to use images in your legal blog post is a significant one. There are numerous perks to including a picture: An image breaks… Read More »8 Places to Find a Legal Blog Image, and 3 Places to Avoid
In our last blog post, we recounted a recent study that found that lots of blogs have two basic structural problems: They have lots of… Read More »Link Depth and the Trend Towards New Online Content