These posts focus on the numerous facets of the practice of writing legal blogs, from what to write to how to write it.
The search engine optimization (SEO) world had an eyebrow-raising moment a few days ago when a Google representative admitted that the search engine’s rules on… Read More »Google Has Loosened H1 Rules, But Legal Blogging Stays the Same
In our last blog post, we gave 4 reasons why you should consider using lists in a legal blog post. It was nothing earth shattering… Read More »2 List Types: Laundry, and Subheader Stand-In
Engaging readers is getting more and more difficult, especially online. People want the information they’re looking for, they want it now, and they want it… Read More »4 Reasons to Use Lists in Legal Blog Posts
Every time you write and publish a legal blog post, your writing style, word choice, and topical content don’t just tell a story about the… Read More »The Devastating Repercussions of Misbranding Your Firm
The decision to use images in your legal blog post is a significant one. There are numerous perks to including a picture: An image breaks… Read More »8 Places to Find a Legal Blog Image, and 3 Places to Avoid
Not so long ago, legal blogs were the crucial centerpiece of online marketing for law firms. Every firm that was serious about using the internet… Read More »What is the Role of the Legal Blog in Online Marketing, Today?
A lot of attorneys have fallen prey to an online marketing misconception that has taken the search engine optimization (SEO) world by storm in the… Read More »Readability Scores, SEO, and Legal Blogging
There will come a time where you want to add a table to your law firm’s website. Whether you’re a criminal defense attorney and you… Read More »Tips for Using Tables in a Legal Blog Post
Whether to use images in a legal blog post is a serious decision to make. On the one hand, an image can enliven the post… Read More »How to Write Yourself Into a Great Blog Image
For being professional legal bloggers, we sure seem to talk an awful lot about images. It should come as no surprise, though, considering how important… Read More »A Hidden Danger in Legal Blogging: Trademarks in Images
Google recently announced that it no longer looked at a certain line of computer code to determine whether an article was only one installation in… Read More »Writing a Blog Series, Now that Google Ignores the Next/Previous Tag
[Update 7/7/2020: Recent “upgrades” to our content management system made it impossible to embed Google Trends data… but only when comparing multiple search terms. We… Read More »Overcoming Google Trends’ Limitations With a Baseline Query
Keyword density. It’s such a widely-known dilemma in the world of search engine optimization (SEO) that Yoast handles it in its keyword checklist that is… Read More »Is Optimal Keyword Density a Red Herring?
We may be legal writers at Myers Freelance, but an important part of your legal blog is its images. The decision to use images or… Read More »Do You Need Images in Your Legal Blog?