Headers: Helping Readers Help Your SEO
We’ve devoted several of our most recent posts to talking about headers. First, we reviewed the basics of headers, including how they were just lines… Read More »Headers: Helping Readers Help Your SEO
SEO
These posts deal with search engine optimization (SEO), the practice of maximizing how well your law firm’s website performs in search engines.
Headers Help Your Legal Blog’s SEO
Headings are not the sexiest things to talk about when it comes to legal blogging. However, they can be crucially important for your legal blog’s… Read More »Headers Help Your Legal Blog’s SEO
Headers: The Basics and a Misconception
When you write a legal blog post, you’ll have the option of including a variety of different formatting options to break the post up into… Read More »Headers: The Basics and a Misconception
SEO Impact of Posts on Google My Business
Google has been making efforts to let business owners—including law firm partners—easily advertise their business online. One of those efforts has been Google My Business,… Read More »SEO Impact of Posts on Google My Business
Attorney Marketing 101: Branded Searches
When you set out to market your law firm to potential clients who use search engines, there are a nearly infinite number of keywords and… Read More »Attorney Marketing 101: Branded Searches
A Local Politician’s Failed Attempt at Negative SEO
Much of the world of search engine optimization (SEO) is about making your website move up in the rankings. However, your ranking does not just… Read More »A Local Politician’s Failed Attempt at Negative SEO
Study Reveals Persistence of Legal Directories in Search Results
We recently conducted a study, which found that, out of the top three legal websites for a vanity keyword search in Google for criminal defense… Read More »Study Reveals Persistence of Legal Directories in Search Results
Full Disclosure: Weak Points In Our Study
Conducting studies in search engine marketing (SEM) is difficult, and we at Myers Freelance know it. Search engines change rapidly and without notice, and have… Read More »Full Disclosure: Weak Points In Our Study
Recent Study Shows How Legal Blogging Helps Your Ranking
In last week’s blog post, we revealed a recent study we had conducted here at Myers Freelance. In the study, we looked at the top… Read More »Recent Study Shows How Legal Blogging Helps Your Ranking
How Often Do Top-Ranking Law Firm Sites Host Legal Blogs?
At Myers Freelance, we ask a lot of questions about search engine marketing (SEM), in large part because, well, we’re skeptics. We like facts. We… Read More »How Often Do Top-Ranking Law Firm Sites Host Legal Blogs?
Defending Your Site Against Content Scrapers
In our last blog post, we talked about the dangers of content scrapers. In short, some websites on the internet make money by copying content… Read More »Defending Your Site Against Content Scrapers
Content Scrapers, and Why You Should Worry About Them
In online marketing, high-quality content is a big deal. Hosting it on your site is a surefire way to move up in the rankings. It’s… Read More »Content Scrapers, and Why You Should Worry About Them
How Yoast Actually Handles Keywords
If you’ve decided to market your law firm online, the first thing you’ll do in the execution stage is to create a website. Unless you’re… Read More »How Yoast Actually Handles Keywords
Should You Italicize or Bold the Keywords in Your Legal Blog?
As professional legal bloggers, we read a lot of legal blogs and see lots of techniques being used. One that we see constantly is the… Read More »Should You Italicize or Bold the Keywords in Your Legal Blog?